We’re thrilled to bring you an insightful conversation between Valerie Burmester, Founder of Beyond Brokers Consulting, and Sean Soderstrom, Co-founder & CEO of Courted. Dive into best practices and the development of a playbook for agent recruiting!

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Val, renowned for recruiting hundreds of agents for many leading Sotheby’s affiliates across the US, shares her expertise on recruitment strategies, process optimization, and the organizational skills necessary to succeed.

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Moderated by our very own Chris Camp, who leads Customer Success at Courted, this discussion is packed with valuable insights.

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On her preferred channel: “I never email or text anyone because I get those all the time as an agent, and they’re so impersonal. I make phone calls and usually make three. If they never return the phone call, they’re not interested.”

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On efficient outreach: “In one hour, I can call up to 43 recruits. With Courted, my life has simplified, and I can make so many more calls efficiently.”

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On organizational structure: “Whether it’s centralized recruiting or managers doing it, communication is key. We have weekly meetings, and I involve everyone from marketing to brokers. Everyone’s invested in bringing the agent on.”Join us to learn from the best and revolutionize your recruiting process!

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Watch the full conversation here

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